Bernhardt, a former high-tech businessman, and his wife, Kim Schachte, a graphic designer, did not start out with a plan to start their Fair Trade coffee roastery. But after spending time in Guatemala during the adoption process for their daughter, they felt compelled to find a way to help the local coffee growers there who were definitely not receiving their fair share of the high prices being paid by consumers for high end coffees. And so, in 2003, Ethical Bean Coffee was born.
Ethical Bean’s coffees are Fair Trade Certified, Organic Certified, “B-Corporation” Certified, Climate Smart Certified, Kosher Certified, and delicious. During their interview, Lloyd explains why he believes all of this third-party certification is crucial in today’s coffee market and talks about the QR code that Ethical Bean places on each package of their beans that allows consumers to, through the use of Ethical Bean’s first-of-its-kind app for the iPhone, meet the farmer who grew the beans, journey to the co-op that processed the beans, follow them to Ethical Bean’s carbon neutral roastery in Vancouver and even see how the brew did in a quality taste test.
These guys are talking the talk and walking the walk.
Learn more about Ethical Bean Coffee at ethicalbean.com.